Support your products with valuable services and create real added value for your customers based on collaborative measures.

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Differentiate yourself based on valuable digital services relating to your products.

The products and equipment/tests from life science companies are always comparable with very few opportunities for differentiation. Get to know your customers’ requirements using digital data and support them in their daily work with the patients. This allows you to make the leap from being a product supplier to a solution provider, to being seen as a partner and to opening doors at medical practices and centers.

Push activities in the direction of the doctor are less well accepted and are rather counterproductive. The new marketing and sales activities focus on a cooperative relationship with the doctor and provide the doctor with tangible added-value (inbound marketing). But how can this added value be generated? By using Care Integrator to offer comprehensive digitisation in relation to your products from the doctor to the patient. Using feedback and learning, your representatives can support the doctor in a targeted manner in tandem with the product for the patient.

But how can such digital support for your product be implemented? There are many options, depending on where it is useful to support your product or what measures you are currently focusing on. A simple measure can be realised in the form of product-supporting documents or by releasing videos on patient support. You also have the option of working with KOL groups and to discuss study results. Your representatives can of course network directly with the customer.

Tailored applications solve your challenges.

In the collaborative interface from Care Integrator, we assist you with your customer requirements in relation to your products or activities directly. We help you to analyze your requirements and find customer-oriented solutions. Thanks to flexible and efficient programming, we can prepare cost-effective and fast digital solutions in the form of in-house applications for you. And all within a secure environment with options for connecting to your traditional systems and solutions.

Depending on what products you offer – if you are a manufacturer of medical devices, we can make device data exchangeable for medical professionals in connection with the patient using an application in Care Integrator. Or would you, as a diagnostics company, like to offer POCT at the pharmacy? We can find a way to support this too.

For a pharmaceutical company, applications are available for offering useful support to the doctor in connection with the patient (adherence, real world data, measurement of quality of life, etc.). As an insurer, you can use Care Integrator to support case and care management in a targeted manner or support occupational health management at companies.

Help your customers to reduce complexity.

Medicine is becoming more individual and more complex. Medical professionals are faced with the major challenge of basing their treatment decisions on many factors and data for the successful treatment of patients. Help your customers to organize themselves in a more simplified and efficient manner within the context of such increasing complexity. Care Integrator helps you in a secure and compliant way to provide ongoing support for your products through to the end customer and to learn for valuable feedback data.

SUPPORT FOR THE TAKING OF MEDICATIONS

Direct support for your customers in collaboration with the patient

 

 

Particularly in the case of high-cost medications, it is crucial that the patient is supported by medical professionals in the taking of the medication. This ensures that the effectiveness of the medication is increased and the success of the treatment is improved. Also in the sense of efficient and cost-effective healthcare, which in turn can be demonstrated to the health insurer.

FINDING THE OPTIMAL DOSE FOR THE PATIENT (TITRATION)

Support the doctor in determining the optimal concentration of your medication

 

 

In the case of certain medications, the optimal dose (concentration) of your medication has to be set for each patient over a longer period of time. Because in most cases the patient takes the medication at home or on the go, Care Integrator can provide support in finding the correct concentration of the medication for the patient.

MEDICINE TAILORED TO THE INDIVIDUAL NEEDS OF THE PATIENT

Individual delivery of the right medication/combination of medications for best effect

 

 

Today, diagnostic measures (companion diagnostics) per individual can support and optimize the use of the right medication in the right concentration. Here, genetic factors (e.g. in the case of oncology) can make it easier for the doctor to choose the right effective medication or combination of medications. Care Integrator allows you to support and simplify interaction between the laboratory, the doctor and the patient.

MEDICINE THAT IS PAID FOR IF IT WORKS

What would happen if the manufacturer was only paid for medications if they demonstrate an effect on the patient?

 

 

This discussion is currently underway and could turn the payment system in medicine on its head. What would happen if a medication were only paid for if it provided the promised treatment success in patients? Or perhaps a better question is – what would it take to make to support such a payment model? The main prerequisite is a current and reliable stock of data. Because it must be possible to track whether the medication has been effective or not for the patient. And, based on the target data, a corresponding payment model could be invoiced. With Care integrator, you ensure that you can track your medication from the doctor to the patient and assess it both qualitatively and quantitatively.

CURRENT DATA FROM USE IN PRACTICE

Clinical data often do not reflect the mode of action of a medication.

 

 

Clinical studies on a medication are often carried out under optimal conditions (optimal sample of patients under standardized prescribing conditions). If the medication is then approved and used on the market, influencing factors sometimes emerge that reduce the effectiveness of the medication. Particularly in the case of complex patients, this can lead to enormous additional cost which is then questioned by the health insurer. The manufacturer is then obliged to provide additional data that explains the discrepancy. Care Integrator can help you track the necessary data from prescription by the doctor to intake of the medication by the patient, in order to be able to draw the relevant conclusions.

TEST YOUR MEDICATION IN USE WITH STUDY PATIENTS

Secure your clinical study projects in an efficient manner

 

 

Care Integrator supports you during clinical study phases I-III regarding the prescribers/study leaders and the study patients. In this way, you track your study projects in relation to the doctors and patients involved and can integrate and monitor support measures such as protocols, patient selection, informed consent and feedback data directly, as well as answering questions regarding symptoms or monitoring blood values. With the relevant statistical evaluation of course.

GET TO KNOW YOUR MEDICATION BETTER ON THE BASIS OF MONITORING DATA

By tracking your medication, you can offer your customers more expedient support.

 

 

A medication is often not used as an individual treatment. There are various cycles, combinations with other medications and important requirements regarding dosing that one should be aware of. Medications may be ineffective, develop resistances or cause side effects. Using medical devices or apps at the patient’s home, blood values or symptom data and important additional information can be collected, which in turn helps the doctor to take the next steps or make decisions. You as a manufacturer have the chance of making a service available to doctors using Care Integrator that supports cooperation with the patient and reduces the complexity of decisions. And your representatives have the opportunity to support valuable data evaluations by the doctors in a more targeted manner. Thus, in the perception of the doctor, you move from being a product manufacturer to a solution provider and can consistently increase your visiting times.

MEASURE THE SUCCESS OF YOUR MARKETING INITIATIVES

Your activities in the form of content and measures can be measured directly.

 

 

Every company would like to see how efficient their marketing and sales activities were. Care Integrator provides you with this opportunity. With a standard enterprise license, you upload all of your content (product information, studies, events, patient info etc.) to the solution and publish this as visible to all medical professionals. They can find your content, use it themselves or forward it to colleagues or patients. In doing so, you are provided with real and valuable feedback regarding user behavior and the relevant measures based on anonymized statistics. In addition to this your representatives can reach your target customers directly and communicate within a protected and secure environment (KOL groups, PM surveys, discussion of study data etc.).

SUPPORT FOR THE TAKING OF MEDICATIONS

Direct support for your customers in collaboration with the patient

 

 

Particularly in the case of high-cost medications, it is crucial that the patient is supported by medical professionals in the taking of the medication. This ensures that the effectiveness of the medication is increased and the success of the treatment is improved. Also in the sense of efficient and cost-effective healthcare, which in turn can be demonstrated to the health insurer.

FINDING THE OPTIMAL DOSE FOR THE PATIENT (TITRATION)

Support the doctor in determining the optimal concentration of your medication

 

 

In the case of certain medications, the optimal dose (concentration) of your medication has to be set for each patient over a longer period of time. Because in most cases the patient takes the medication at home or on the go, Care Integrator can provide support in finding the correct concentration of the medication for the patient.

MEDICINE TAILORED TO THE INDIVIDUAL NEEDS OF THE PATIENT

Individual delivery of the right medication/combination of medications for best effect

 

 

Today, diagnostic measures (companion diagnostics) per individual can support and optimize the use of the right medication in the right concentration. Here, genetic factors (e.g. in the case of oncology) can make it easier for the doctor to choose the right effective medication or combination of medications. Care Integrator allows you to support and simplify interaction between the laboratory, the doctor and the patient.

MEDICINE THAT IS PAID FOR IF IT WORKS

What would happen if the manufacturer was only paid for medications if they demonstrate an effect on the patient?

 

 

This discussion is currently underway and could turn the payment system in medicine on its head. What would happen if a medication were only paid for if it provided the promised treatment success in patients? Or perhaps a better question is – what would it take to make to support such a payment model? The main prerequisite is a current and reliable stock of data. Because it must be possible to track whether the medication has been effective or not for the patient. And, based on the target data, a corresponding payment model could be invoiced. With Care integrator, you ensure that you can track your medication from the doctor to the patient and assess it both qualitatively and quantitatively.

CURRENT DATA FROM USE IN PRACTICE

Clinical data often do not reflect the mode of action of a medication.

 

 

Clinical studies on a medication are often carried out under optimal conditions (optimal sample of patients under standardized prescribing conditions). If the medication is then approved and used on the market, influencing factors sometimes emerge that reduce the effectiveness of the medication. Particularly in the case of complex patients, this can lead to enormous additional cost which is then questioned by the health insurer. The manufacturer is then obliged to provide additional data that explains the discrepancy. Care Integrator can help you track the necessary data from prescription by the doctor to intake of the medication by the patient, in order to be able to draw the relevant conclusions.

TEST YOUR MEDICATION IN USE WITH STUDY PATIENTS

Secure your clinical study projects in an efficient manner

 

 

Care Integrator supports you during clinical study phases I-III regarding the prescribers/study leaders and the study patients. In this way, you track your study projects in relation to the doctors and patients involved and can integrate and monitor support measures such as protocols, patient selection, informed consent and feedback data directly, as well as answering questions regarding symptoms or monitoring blood values. With the relevant statistical evaluation of course.

GET TO KNOW YOUR MEDICATION BETTER ON THE BASIS OF MONITORING DATA

By tracking your medication, you can offer your customers more expedient support.

 

 

A medication is often not used as an individual treatment. There are various cycles, combinations with other medications and important requirements regarding dosing that one should be aware of. Medications may be ineffective, develop resistances or cause side effects. Using medical devices or apps at the patient’s home, blood values or symptom data and important additional information can be collected, which in turn helps the doctor to take the next steps or make decisions. You as a manufacturer have the chance of making a service available to doctors using Care Integrator that supports cooperation with the patient and reduces the complexity of decisions. And your representatives have the opportunity to support valuable data evaluations by the doctors in a more targeted manner. Thus, in the perception of the doctor, you move from being a product manufacturer to a solution provider and can consistently increase your visiting times.

MEASURE THE SUCCESS OF YOUR MARKETING INITIATIVES

Your activities in the form of content and measures can be measured directly.

 

 

Every company would like to see how efficient their marketing and sales activities were. Care Integrator provides you with this opportunity. With a standard enterprise license, you upload all of your content (product information, studies, events, patient info etc.) to the solution and publish this as visible to all medical professionals. They can find your content, use it themselves or forward it to colleagues or patients. In doing so, you are provided with real and valuable feedback regarding user behavior and the relevant measures based on anonymized statistics. In addition to this your representatives can reach your target customers directly and communicate within a protected and secure environment (KOL groups, PM surveys, discussion of study data etc.).

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